As a gesture of appreciation, Ana is offering our community a 10% discount on tickets! Promo code: Rachel-yoga
1. Tell us about this conference – why did you create it?
Moreover, I wanted to create conditions for socializing, making friends, networking, and just meeting and connecting to people, with or without any specific goals in mind, enjoying the cultural and musical programs together, the communal food breaks, learning and getting inspired from each other, joining and enriching this expanding international yoga community. This basically covers the motto for the Berlin Yoga Conference: Breath – Learn – Connect.
2. What can visitors expect?
3. How is this conference different from other events?
4. What makes this conference unique?
5. What do you think the future of yoga is looking like in Europe?
- I see a tendency towards working with the pool of local teachers that are not “international” yoga stars, because the local teachers have much value to offer and are more pleasant to work with, while the “yoga stars” command fees that are too high for the European market. Sure you will still have a couple of very well-established teachers giving workshops here and there, but these will be the people who will have to adopt to the new circumstances and humble down.
- I think that the Instagram Influencer days are almost over and that the concept is outliving itself and is becoming boring. People are tuning out of the same old pictures of handstands on the beach or arm balances on the top of a mountain, with some quote pasted on top of it and sponsored yoga clothing. On top of that, the new algorithms are making it progressively more difficult to reach people “organically”, and the companies are cutting down their “influencer” budgets.
- I’m guessing there will be more and more yoga methods and styles created, with all kind of fusions and cross-disciplinary connections (yoga and dance, music, Eastern philosophy and various healing modalities, fitness directions, etc), because of the need of the teachers to, on the one hand, create a unique offer and occupy a niche in the market, and on the other hand – to express themselves creatively and according to their personal background, talents, and skills.
- I am positive that because there are just too many (and constantly growing in numbers) yoga teachers out there, there will be many more products and services geared towards them and they would quite naturally have to find others ways of supporting themselves by maybe creating their own yoga brands, products, and services as well. There will be an expansion of yoga entrepreneurship and more funds available to this cause, since it is a booming industry, and all-in-all, that’s creating a positive change for the world, in many ways!
6. How can we find out more?
- For information about the project, the presenters, and the programming, the best is to access the website.
- To really get updates, news, and exclusive discounts, the best way is still the Newsletter
- For cool features on the presenters and the programming: Facebook & Instagram
- And for any questions and offers to work together, always per e-mail: info@berlinyogaconference.org